People spent 4.8 million hours playing Google's Pac-Man game

In celebration of the 30th Anniversary of the iconic video game, Pac-Man, Google, the internet giant, replaced its iconic logo with an interactive 'doodle' that, as it turns out, consumed around 4.8 million hours of users' time.

Although this does negate one of Google's principles - to get users off their homepage as quickly as possible - it was a fairly clever way of doing it, spawning a social networking frenzy on sites like Twitter and Facebook.

So much so that the words 'Pacman' and 'Google' were trending topics for much of the logo's dominance of one of the most valuable pieces of real-estate on the internet.

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Google changes homepage in recognition of Pac-Man

Google has long had a tradition of celebrating certain holidays and events with special versions of its logo it calls 'doodles'. The doodles, which appear on Google's iconic homepage (www.google.com), have become iconic in their own right, and a symbol of Google's eclectic corporate culture.

Today, in recognition of the 30th Anniversary of the game, Pac-Man, Google has introduced its first ever interactive doodle, along with sound and moving objects.

In addition to the one-day logo change, the Google Doodle team have also replaced the "I'm Feeling Lucky" button below the search box with one that reads "insert coin".

To see the doodle for yourself here.

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