Sunday, August 8, 2010

Pricing struggles between Apple and Vodafone behind troubled iPhone launch

According to an article in today's Businessday, the chaotic launch customers experienced with Apple's new iPhone was due to a pricing disagreement between Vodafone, the carrier for New Zealand, and Apple - the company which makes the iPhone.

According to
Apple advised Vodafone to change pricing for the iPhone 4 shortly before it was due to hit shop shelves, but an angry Vodafone threatened to can the launch entirely, according to a source.
It is understood Vodafone's head office in Britain then intervened, demanding its local subsidiary proceed.
A Vodafone spokesperson says that Vodafone will neither confirm nor deny stories of such a disagreement. [Business Day]
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